Southern California-based Encore Seating announces the launch of its updated brand identity. The new look speaks to Encore’s evolving product line, which has transitioned over the past several years to encompass a broader, more sophisticated range of executive, conference and task chairs as well as multipurpose seating.

Design firm Curtis Creative Group designed and developed the new identity inclduing the new logo and neww marketing communication materials including new binders, product brochures and fabric sample cards, as well as website enhancements and collateral items.